Learn All About WordPress Post Formats

WordPress Post Formats

About This Lesson

This lesson is all about understanding the “Post Formats” feature in WordPress.

As WordPress describe on their site,

In short, with a theme that supports Post Formats, a blogger can change how each post looks by choosing a Post Format from a radio-button list.

In this lesson I’ll explain in more detail what post formats are and how you might use them on your site.

Then I’ll explain what each of the 10 post formats do and show you an example of them in action,

Standard, Aside, Gallery, Link, Image, Quote, Status, Video, Audio, Chat.

I have to say though, personally I think this is one of those “nice to have” features in WordPress, but 99% of people will probably never use it. (I know I don’t!)


There are a few prerequisites for this lesson.

1) You need to know what WordPress is

2) You need to know what WordPress posts are and how they work.

3) And you need to understand the basics of WordPress themes.

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How To Use WordPress Course

This is Step 7 Part 1 – See the full course here!

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Everything You Need To Know About Post Formats

Post formats allow theme developers to create different styles, for different post types. So you can have a video post, a link post and a quote post, and the theme you’re using will make them look different.

How It Works

So let’s say I wanted to create three different blog posts.

1) Standard – I want one post to be like a standard blog post.

2) Quote – Another post, which is simply a quote from someone.

3) Status – And another post, which is going to be like a Twitter status update.

I create each post like I normally create a new post.

But on right hand side of the post page there’s a list where I can choose a “Format”.

So for my standard post, I’ll set this to standard. For the quote and status, I’ll select them.

WordPress Post Formats

This will then give me three different designs like in the image below.

(The theme I’m using in this example is called flounder.)

Flounder Post Formats

Side Note: – What You Need To Know

1) – Different themes, will style the post formats differently.

2) – This feature isn’t available on all WordPress themes.

3) – Some themes won’t have a style for all 10 post formats and so you’ll have fewer to choose from. (Like in the image above, where you can only choose from 8.)

Example Of Post Formats In Action

There are 10 different post formats that a theme can have.

Below I’ll give you a brief explanation for each post format and show you an example of how it looks on the Twenty Thirteen theme.

With the twenty thirteen theme you’ll see a different color background to each post format.

There are also a few other style differences, such as some posts have the post title and others don’t, some list the category/tag and others don’t.

Remember: All themes will style the post formats differently. So the images below are just one example of how different post formats might look. If this is a feature you want for your site, you’ll need to pick a WordPress theme that styles the posts the way you want.


Standard is used to designate that no Post Format is specified, so it’s just a normal blog post.

Standard Blog Post


Typically styled without a title. Similar to a Facebook note update.

Aside Post

A gallery of images.

Gallery Post

A link to another site.

Link post


A single image.

Image Post


A quotation. Probably will contain a blockquote holding the quote content.

Quote Post


A short status update, similar to a Twitter status update.

Status Post


A single video.

Video Post


An audio file. Could be used for Podcasting.

Audio Post


A chat transcript

Chat Post

And that’s all there is to the WordPress “post formats” feature!

Next Steps

If you’re reading this as part of the “Learn how to use WordPress course”, you might also want to check out the other lessons in Step 7.

  1. Learn All About WordPress Post Formats
  2. Learn All About WordPress Comments
  3. Learn All About WordPress Users
  4. Learn All About The WordPress Media Library
  5. Learn All About The WordPress “Tools”